> At a Glance
> – Becca Bloom posted a Jan. 6 TikTok filling a custom Louis Vuitton chest with keepsakes from her Aug. 28 Lake Como wedding
> – The Aug. 28 ceremony to software engineer David Pownall became an online sensation for its lavish details
> – Items include her reception gown, rehearsal dinner heels, childhood photo book by her mom, and venue-painted invitation
> – Why it matters: Fans get an intimate look at how a social-media star preserves the memories behind her most-liked content
Becca Bloom, TikTok’s self-styled “queen of RichTok,” has turned packing away her wedding memories into viral content. On Jan. 6 she unveiled every treasure destined for her monogrammed Louis Vuitton wedding chest.
Inside the Keepsake Chest
Bloom began with her twinkling reception dress and the laser-cut dinner menus designed to match. She calls a handmade childhood photo book from her mom her “most valued possession” from the weekend.
Other mementos:
- Preserved roses tucked inside her pink satin rehearsal heels
- The mini-dress she wore to sign the marriage license (she bought a duplicate so the box stays sealed)
- A framed invitation featuring a watercolor of the Lake Como venue
- Silk scarves and dual-purpose fan-menus from the welcome dinner
Rain-Soaked but Picture-Perfect
Though a downpour forced the reception into a glass marquee, Bloom says guests barely noticed the last-minute redesign. Fireworks still lit the sky-just with the couple dancing solo in the rain instead of during an outdoor cake-cutting.
Key Takeaways

- Bloom’s Aug. 28 nuptials trended worldwide for over-the-top floral installations and colorful smoke bombs
- Her parents gifted the custom LV chest after Christmas; an earlier box was only a placeholder
- Despite weather hiccups, the pair cherished their impromptu rain-dance moment
The creator’s latest clip proves even fairy-tale weddings get better when shared with millions of followers.

