> At a Glance
> – Amazon knocks $37 off AirPods 4 with ANC-dropping them to $173
> – Target and Best Buy match $30 savings on both models
> – Deal window closes as 2026 promos wind down
>
> Why it matters: Apple earbuds rarely go on sale this steeply, so the savings won’t last.
Apple’s fourth-generation AirPods are seeing their biggest price cuts since launching Sept. 20, 2024. Multiple retailers are shaving up to $37 off just as limited-time 2026 offers expire.
Where the Deepest Discounts Are
Amazon leads the pack: the standard AirPods 4 fall to $149 (a $30 cut), while the ANC version drops to $173-the largest markdown we’ve seen. Target and Best Buy both trim $30 from each model; pay with Target’s store card and you’ll pocket an extra 5%.
- Amazon: $30 off standard, $37 off ANC
- Target: $30 off either model + 5% with Target Circle™ card
- Best Buy: $30 off both, plus trade-in credits for old buds
Smaller-but Still Useful-Savings
B&H Photo cuts $10 off the base AirPods 4 and $20 off the ANC set. Adorama offers $9 and $20 reductions respectively, and both stores run rewards or tax-cash-back programs for extra value.
| Retailer | Base Model | ANC Model | Extra Perk |
|---|---|---|---|
| Amazon | $149 (−$30) | $173 (−$37) | AppleCare+ bundle |
| Target | $149 (−$30) | $179 (−$30) | 5% card discount |
| Best Buy | $149 (−$30) | $179 (−$30) | Trade-in boost |
| B&H | $139 (−$10) | $169 (−$20) | Sales-tax cash back |
| Adorama | $140 (−$9) | $169 (−$20) | Rewards points |
What You Still Get at Apple
The Apple Store sticks to $129 (base) and $179 (ANC), but throws in free engraving, 3% Apple Card cash back, and three months of Apple Music for new or returning subscribers.
CNET audio reviewer David Carnoy says both versions deliver “cleaner sound, improved treble, and fuller bass,” while the ANC model is the first open-ear design he’s tested where “active noise canceling actually works.”
Key Takeaways
- AirPods 4 launched Sept. 20, 2024 at $129; ANC model at $179
- Amazon’s $37 discount equals the lowest price yet for the ANC version
- Retailers warn these 2026 promos end soon
Grab the buds now if you want Apple’s newest earbuds at their steepest discounts-history says they won’t stay this cheap for long.
