At a Glance
- Super Bowl LX lands in Santa Clara on Feb. 8, 2026, sparking a week of mega-parties
- Olivia Dean, Shaboozey, The Chainsmokers and Luke Combs lead music lineups across San Francisco
- Why it matters: Fans get rare access to A-list concerts, celebrity chefs and athlete meet-ups days before kickoff
The countdown to Super Bowl LX is also the countdown to the most over-the-top party week in sports. While the game kicks off Sunday, Feb. 8 at Levi’s Stadium in Santa Clara, San Francisco will be the epicenter of star-studded bashes, chef-driven tastings and exclusive concerts from Feb. 4-9.
Sophia A. Reynolds mapped every major event so fans can chase the action.
7th Annual Sports Power Brunch
When: Wednesday, Feb. 4, Four Seasons Hotel San Francisco
Netflix’s Elle Duncan emcees the female-focused brunch that spotlights the rising economic impact of women in sports. Honorees include broadcaster Maria Taylor, NFL exec Marissa Solis, Aces coach Becky Hammon, Athletes Unlimited’s Kim Ng and 49ers exec Harpreet Basran.
Tight Ends & Friends
When: Thursday, Feb. 5, Public Works
Travis Kelce and George Kittle import their Tight End University vibe to a late-night dance party. Loud Luxury headlines; Frank Walker opens.
Sports Illustrated Golf Invitational
When: Thursday, Feb. 5, TPC Harding Park
Thirty-six teams of athletes, celebrities and influencers battle for the 2026 SI Invitational Cup. Past rosters featured Maxx Crosby, Paige Spiranac and Bruce Buffer; 2026 players remain under wraps.
Wells Fargo Autograph Card Exclusives
When: Thursday, Feb. 5, 8:30 p.m., The Regency Ballroom
Credit-card holders score an intimate Fall Out Boy concert. The band told News Of Los Angeles: “There’s a different kind of energy in the air when you’re kicking off one of the biggest weekends in sports.”
Shaq’s Fun House
When: Friday, Feb. 6, Cow Palace
Shaquille O’Neal’s carnival-meets-festival returns with T-Pain, Tiësto and Disco Lines on the decks plus circus acts and premium VIP packages.
EA Sports Madden Bowl
When: Friday, Feb. 6, Chase Center
Luke Combs, Teddy Swims, Stephen Wilson Jr, Gavin Adcock and Bay Area rapper LaRussell share the stage. Jameis Winston and Kay Adams host the blue-carpet arrivals.
The One Party by Uber
When: Friday, Feb. 6, Pier 48
Uber One members-only bash features Olivia Dean headlining and Shaboozey as surprise guest. Last year’s crowd included Travis Scott, Amy Schumer and Emily Ratajkowski.
Taste of the NFL
When: Saturday, Feb. 7, The Hibernia
Andrew Zimmern and Carla Hall co-host the PepsiCo-presented culinary fundraiser that fights student hunger. Chef Cat Cora and dozens of current and former players serve tastings.
SI The Party Presented by DraftKings
When: Saturday, Feb. 7, Cow Palace
The Chainsmokers and Ludacris headline; DJ Irie and Xandra keep the dance floor packed. Previous guests range from Leonardo DiCaprio to Kim Kardashian.
Maxim Big Game Party
When: Saturday, Feb. 7, The Midway
Invite-only soirée boasts HUGEL, Larry June (live), Loud Luxury, Plastik Funk and DJ UnKommon. Table packages and limited VIP tickets remain.
Guy Fieri’s Flavortown Tailgate
When: Sunday, Feb. 9, 11:30 a.m.-3:30 p.m., Cow Palace
The free, family-friendly SportOn-presented tailgate feeds 10,000+ fans before kickoff. Loud Luxury and Tucker Wetmore perform; 2,000 military members and local food-service workers gain guaranteed entry.
Key Takeaways
- Mark calendars for Feb. 4-9 and book early-most events sell out
- Uber One members, Wells Fargo cardholders and military get exclusive or free access to select parties
- San Francisco’s Cow Palace hosts three of the biggest bashes: Shaq’s Fun House, SI The Party and Flavortown Tailgate
