> At a Glance
> – Amazon launches Alexa.com browser portal for Alexa Plus Early Access users
> – Conversations started on PC can continue on mobile, Echo, or Fire TV
> – Access is free for Prime members; otherwise $20/month
> – Why it matters: Your AI assistant now follows you across every screen and speaker
Amazon just made its AI-powered assistant easier to reach: open a browser, type Alexa.com, and pick up exactly where you left off on any other device.
What Just Happened
Nine months after debuting Alexa Plus, Amazon is rolling out a web interface to Early Access customers. The move lets users chat with the upgraded assistant from desktops, tablets, or phones without installing extra software.
The site syncs every conversation, preference, and setting across platforms. Start planning dinner on your laptop, refine the recipe list on your phone, and ask your Echo for cooking timers-no interruption.
Who Gets In
Entry is tied to hardware and membership:
- Buy an eligible Echo or Fire TV device → automatic Early Access
- Have Amazon Prime → no added fee
- No Prime → $20 monthly subscription
Amazon says more than 600 million Alexa devices-Echo, Kindle, Ring, Fire TV-have been sold worldwide, giving the company a vast built-in audience.
| Statistic | Figure |
|---|---|
| Alexa devices sold | 600M+ |
| Echo smart-speaker share (US) | 60% |
| Google Home share (US) | 23% |
What You Can Do
Amanda S. Bennett at News Of Los Angeles found Alexa Plus handy for real-world chores:
- Schedule Uber rides
- Move music between speakers
- Control smart-home gear
- Build weekend itineraries
- Manage calendars and to-do lists
Amazon pitches the service as a personal assistant that “truly serves wherever you are,” whether you type or speak your requests.
Key Takeaways
- Alexa.com is live today for Early Access users
- Conversations, settings, and personalization sync instantly across devices
- Prime members use Alexa Plus at no extra cost
- Non-members pay $20/month
The launch keeps Amazon locked in a two-horse race with Google’s Gemini for Home as both giants race to own the voice-first future.
