> At a Glance
> – Jan. 6 debut: Burger King’s Ultimate Steakhouse Whopper lands nationwide for a limited run
> – 600,000 entries beaten: Fan creation beat nearly two-thirds of a million rivals in the “Whopper by You” contest
> – Sweet sidekick: Cinnamon Apple Pie also joins the menu for a limited time
> – Why it matters: Diners get a burger built by fellow customers, not corporate chefs
Burger King is handing the crown to its fans. After sifting through a mountain of ideas, the chain is launching a customer-designed burger that beat out more than half-a-million rivals.
The Winning Build
The Ultimate Steakhouse Whopper stacks a 4.4-oz. beef patty with onion rings, bacon, sautéed mushrooms, Swiss cheese and a peppercorn aioli, all on the classic sesame seed bun. The combo vaulted past 600,000 submissions to earn its spot on the national menu.
How “Whopper by You” Works
The platform that sparked the new burger is still live online. Anyone can submit a creation by:
- Picking beef or Impossible
- Choosing three to six toppings already in Burger King kitchens
- Hitting submit and hoping for a future spotlight
Previous winners include the BBQ Brisket Whopper and Crispy Onion Whopper, both 2025 limited-timers.
New Dessert on Deck
January 6 also marks the arrival of Burger King’s Cinnamon Apple Pie, a handheld, fried take on the classic dessert. The limited-time item squares up against McDonald’s apple pie in the fast-food sweet stakes.
Recent Pop-Culture Menu
December saw Burger King tap SpongeBob SquarePants for a themed run tied to The SpongeBob Movie: Search for SquarePants. Offerings included:
- SpongeBob’s Krabby Whopper on a square yellow bun
- Mr. Krabs’ Cheesy Bacon Tots in a treasure-chest carton
- Patrick’s Star-berry Shortcake Pie and Pirate’s Frozen Pineapple Float
Key Takeaways
- Ultimate Steakhouse Whopper hits menus Jan. 6 for a limited period
- Fan-designed burger beat 600,000 other ideas
- Cinnamon Apple Pie debuts the same day
- The “Whopper by You” contest remains open for future submissions
Burger King fans hungry for something new have until the limited window closes to taste the customer-crafted creation.
