> At a Glance
> – Hailey Bieber, 29, posted a January 8 Instagram series wrapped only in white bed sheets
> – Mirror selfies show her in a white tee, tan underwear and engagement ring from Justin
> – Mom of 16-month-old Jack also stars in Victoria’s Secret 2026 Valentine’s Day campaign
> – Why it matters: Fans see the model balance sultry work shoots with candid family moments
Hailey Bieber is kicking off 2026 with a skin-baring Instagram drop and a new lingerie campaign, proving motherhood hasn’t slowed her fashion momentum.
Steamy Sheet Shoot
The 29-year-old shared five photos captioned “butter color kitchens.” In the lead image she drapes herself in white bed sheets, neck tattoos on display. A second close-up shows her glancing over her shoulder, still wrapped in the sheet.
Additional frames capture mirror selfies:
- A long-sleeved white tee and tan underwear combo
- Her diamond engagement ring front and center
- Minimal glam, natural lighting
Lingerie Campaign Drop
Earlier the same week, Victoria’s Secret released its 2026 Valentine’s Day collection fronted by Bieber. In the A Very VS Valentine’s promo she:
- Poses in a barely there red look before a mirror
- Models the Heart Chiffon Unlined Bralette and matching Bikini Panty
- Sits inside a giant drawer painting her toenails, recreating Gisele Bündchen’s 2001 campaign pose
The line also includes:
- Glazed Satin Heart Short Pajama Set
- Very Sexy Euphoric and Very Sexy Blush Eau de Parfums
Family Snapshots
Between professional shoots, Bieber offered holiday glimpses of family life with husband Justin, 31, and son Jack, born August 2024:
| Event | Photo | Caption |
|---|---|---|
| Christmas 2025 | Matching brown plaid pajamas with Jack | “Merry Christmas ❤️❤️” |
| Post-New Year | Jack’s wild hair reveal | “Ready!” |
| Any day | Anklet bearing Jack’s name | Shared foot selfie |
The couple wed September 2018 and renewed vows in Hawaii May 2024, announcing their pregnancy the same month.
Key Takeaways
- Hailey Bieber juggles high-profile modeling gigs with motherhood snapshots
- Her latest Instagram shoot racked up thousands of likes within hours
- Victoria’s Secret campaign adds to her growing fashion portfolio
- Fans can expect more candid family content alongside professional work
