> At a Glance
> – L’Oréal unveiled two infrared-powered beauty tools at CES 2026
> – Light Straight Plus Multi-styler styles at 320 °F with near-infrared light to limit damage
> – Flexible LED Face Mask delivers 10-minute red & near-infrared sessions to target fine lines
> – Why it matters: Both devices promise salon-grade results with less heat damage or lengthy routines
L’Oréal used CES 2026 to launch its next-gen beauty arsenal: a gentler hair multi-styler and a fast-acting LED face mask, both built around infrared light tech the company has now patented.
Light Straight Plus Multi-styler
Traditional irons can hit 400 °F and ravage the cuticle; L’Oréal’s new tool caps temperature at 320 °F and beams near-infrared energy through glass plates. The infrared spectrum penetrates the fiber, reshaping molecular bonds for what the firm calls healthier, shinier, smoother styling.
- Works for straightening or curling
- Patented near-infrared system
- Instrumental tests claim 3× faster styling and 2× smoother finish versus rivals
LED Face Mask
Co-developed with I-Smart Developments, the flexible silicone mask embeds a skin-safe microcircuit that regulates red and near-infrared wavelengths. Ten-minute, auto-timed sessions aim to fade fine lines, even tone, and firm skin without disrupting daily routines.
| Feature | Specification |
|---|---|
| Material | Flexible silicone |
| Light mix | Red + near-infrared |
| Session length | 10 minutes |
| Frequency | Daily use |
Launch Timeline
Both devices go global in 2027; pricing is still under wraps. The rollout follows the 2024 debut of L’Oréal’s AirLight Pro dryer, marking the firm’s second commercial outing with infrared beauty tech.
Key Takeaways
- L’Oréal’s new infrared tools target heat-damaged hair and aging skin in minutes
- Multi-styler tops out 80 °F cooler than standard tools while promising faster results
- LED mask fits daily skincare routines with 10-minute auto sessions
- Global release set for 2027; prices to be announced later
