Lula Lahfah
At a Glance
- Indonesian internet personality found dead in South Jakarta apartment on Jan. 23.
- She had a combined following of 3.3 million across Instagram and TikTok.
- Her boyfriend’s band, Weird Genius, cancelled a show the same day.
Why it matters: The sudden death of a rising digital star highlights the pressures faced by online creators and the ripple effects on connected industries.
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Tragic End of a Rising Star
Lula Lahfah, a popular Indonesian internet personality, died on Jan. 23 at the age of 26. Security officers discovered her body in an apartment building in the Dharmawangsa neighborhood of South Jakarta. The incident was reported by Metro Jaya Police’s Head of Public Relations, Kombes Budi Hermanto, who said the scene was still under investigation.
Her sudden passing shocked fans and colleagues alike. The news spread quickly across social media platforms where she was an active creator.
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Investigation in Progress
Hermanto added that “Currently, South Jakarta Police Criminal Investigation Unit officers are still processing the crime scene (TKP) to investigate the incident and are coordinating with the family.” The police have not released a cause of death yet, and the investigation remains ongoing.
The absence of an immediate explanation has led to speculation among followers, but authorities have urged patience as they gather evidence.
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Career Highlights
Lahfah began her online career by posting covers of popular songs on SoundCloud. She later released several original tracks that gained attention in Indonesia’s music scene.
She became known for lifestyle and beauty content, posting makeup tutorials, fashion tips, and daily vlogs. Her Instagram and TikTok accounts showcased a blend of personal style and relatable content, earning her a dedicated fanbase.
Key milestones included:
- Over 3.3 million combined followers.
- Regular collaborations with local beauty brands.
- Live streaming sessions that attracted thousands of viewers.
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Health Struggles and Final Posts
According to CNN Indonesia, Lahfah had multiple health issues and spent New Year’s in the hospital due to physical discomfort. Despite these challenges, she continued to engage with her audience.
Her last posts appeared on Instagram and TikTok on Jan. 21, two days before her death. Fans noted the usual upbeat tone, unaware of her health struggles.
The contrast between her public persona and private difficulties underscores the hidden pressures that many creators face.
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Impact on Music Group
Weird Genius, a music group that includes Lahfah’s boyfriend, Reza Oktovian, canceled its Jan. 23 show hours before the death was widely reported. In a statement shared on Instagram, the band cited the “unfortunate news of one of our members,” noting that the member was “not currently in a prime condition and shape to be on the stage.”
The cancellation was a visible sign of grief within the music community. Band members expressed condolences on social media, and fans rallied to support the group during the mourning period.
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Key Takeaways
- Lula Lahfah’s death highlights the fragility of online fame and the unseen health burdens creators may carry.
- The swift response from Weird Genius demonstrates how personal relationships intersect with professional commitments.
- Ongoing police investigation means the public will need to wait for official findings before drawing conclusions.
Her legacy lives on through the content she created and the community she built, reminding everyone that digital presence can mask real struggles.
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