> At a Glance
> – Sergio Jiménez, 37, died during a private New Year’s Eve livestream after allegedly consuming 6 grams of cocaine on camera
> – The Spanish creator, known as “Sancho”, was reportedly paid to complete extreme challenges involving drugs and alcohol
> – Catalonia police have opened an investigation and ordered an autopsy
> – Why it matters: The death spotlights the dangers of monetized “viral challenges” and follows a similar fatality on streaming platform Kick
A paid private livestream turned fatal when Spanish content creator Sergio Jiménez allegedly ingested a lethal amount of cocaine for viewer donations, according to fellow streamer Simón Pérez.
What Happened That Night
Jiménez was broadcasting on a private video call when viewers allegedly paid him to complete escalating stunts involving alcohol and cocaine, Spanish outlets El País and El Periódico report.
Simón Pérez, who featured Jiménez in drug-centric videos last October, claimed in a Jan. 4 YouTube livestream:
> “He consumed six grams of cocaine on the night of his death.”
Pérez added that Jiménez’s brother said the streamer also drank whiskey during the broadcast.
Police Response
The Mossos d’Esquadra, Catalonia’s regional police force, has:
- Opened a formal investigation
- Ordered an autopsy
- Not yet released a public statement
On Jan. 6, the force posted a warning video across its social channels:
> “The consequences of these trends can range from intoxication to physical and psychological effects, and can also have a negative impact on their reputation, affecting job and academic opportunities due to the digital footprint left behind.”
A Pattern on Kick
Jiménez’s death is the second such incident in four months:
| Streamer | Date | Platform | Circumstance |
|---|---|---|---|
| Jean Pormanove, 46 | Aug. 2025 | Kick | Extreme on-camera challenges |
| Sergio Jiménez, 37 | Dec. 31, 2025 | Private call | Alleged drug ingestion for money |
French authorities investigated Kick after Pormanove’s death; an autopsy concluded his death “was not traumatic in origin and was not linked to the intervention of a third party.”
Key Takeaways
- Monetized challenges can turn deadly when creators are paid to consume dangerous substances
- Private livestreams lack the moderation safeguards of public platforms
- Digital footprints from stunts can damage future job and academic prospects
- Two streamer deaths in four months highlight growing concern over extreme content
As Catalonia police continue their investigation, Jiménez’s final broadcast serves as a stark warning about the real-world cost of online notoriety.
