Spotify has announced immediate price increases for new subscribers in the US, Latvia and Estonia, with current customers set to see the change in February.
At a Glance
- Premium Individual rises from $12 to $13 per month
- Premium Duo jumps from $17 to $19
- Premium Family climbs from $20 to $22
- Why it matters: The hike follows a 2024 increase and comes right after the platform added music videos for US users
The music streaming giant confirmed the new rates on Thursday, marking its second US bump since summer 2024. Existing subscribers will receive an email detailing the updated cost before it hits their next bill.
Price Breakdown
| Plan | Old Price | New Price | Increase |
|---|---|---|---|
| Premium Individual | $12 | $13 | $1 |
| Premium Duo | $17 | $19 | $2 |
| Premium Family | $20 | $22 | $2 |
When the Changes Hit
- New subscribers: Rates effective immediately
- Current subscribers: Changes start in February
- Notification: Email from Spotify outlining the update
Rumors of the US increase surfaced in November 2025 after Spotify raised prices across Europe, Latin America and other international markets. The company had already adjusted global rates before turning its attention back to American customers.
The timing follows Spotify’s December rollout of music videos within the app for US listeners, a feature meant to enhance the premium experience. The platform has not stated whether the price bump ties directly to that addition.
Key Takeaways
- Spotify’s Premium Individual plan now costs $13, up from $12
- Duo and Family plans each rose $2 per month
- Existing users have until February before the new rate appears
- The increase lands less than a year after the last US hike
