The Super Bowl LX will take place on Feb. 8 at 3.30 p.m. PT in Santa Clara, California. With the game on NBC and streamed on Peacock in Dolby Atmos, fans want a television that delivers sharp picture, deep blacks, and responsive controls.
At a Glance
- Date & Time: Feb. 8, 3.30 p.m. PT
- Broadcast: NBC (TV) and Peacock (stream) with Dolby Atmos audio
- Key Tech: OLED offers the best contrast; LCD/QLED provides strong performance at a lower price
- Why it matters: Choosing the right TV now means you can enjoy the biggest game of the year in the best possible picture quality.
Choosing the Right TV
The TV-replacement cycle peaks in the spring, so many models released in 2025 are discounted. That means you can find high-end OLEDs and advanced LCDs at attractive prices.
OLED vs. LCD
- OLED: Each pixel emits its own light, giving perfect blacks and wide viewing angles. The LG C4, still recommended for its contrast, remains a solid choice.
- LCD (QLED/LED): Uses a backlight with local dimming. Mini-LED backlights and full-array local dimming improve contrast and reduce blooming.
Recommended Models
| Brand | Model | Highlights | Price Range |
|---|---|---|---|
| LG | C4 OLED | Best contrast, solid black levels, affordable | $1,500-$2,000 |
| TCL | QM8K | Halo control minimizes backlight bleed, Google TV OS | $1,200-$1,800 |
| Hisense | QD7QF | Mini-LED, full-array local dimming, budget-friendly | $900-$1,200 |
Gaming Considerations
If you own a PS5 or Xbox Series X, look for a TV that supports 4K/120 Hz and variable refresh rate. OLEDs typically deliver excellent response times, while high-end LCDs provide higher peak brightness.
Best TVs for Sports
Sports benefit most from deep blacks and accurate color. OLEDs excel here, but advanced LCDs can match them in many situations.
- Contrast: The deeper the black, the clearer the action.
- Color Accuracy: A wide color gamut keeps fast-moving players vibrant.
- Response Time: Rapid motion handling reduces motion blur.
For many fans, the LG C4 remains the top pick. TCL QM8K and Hisense QD7QF also score high on these metrics.
Timing Your Purchase
The best time to buy is during the late-winter and early-spring sales. Prices drop as new models arrive, and you can snag a premium TV without paying full price.
Sales Events
| Event | Typical Timing | What to Expect |
|---|---|---|
| Black Friday | Late November | Deep discounts on OLEDs and LCDs |
| Christmas | Late December | Limited-time bundle offers |
| New Year | Early January | Restocking of 2025 models |
How Long Will It Last?
Most modern TVs are built to last for many years. With proper maintenance, a TV can provide excellent performance for a decade or more.
Key Specs to Consider
| Spec | Why It Matters | Ideal Range |
|---|---|---|
| Input Lag | Lower lag improves responsiveness for gaming | < 20 ms |
| HDR Format | HDR10, Dolby Vision, or HDR10+ impact color depth | Any HDR-capable TV |
| Smart OS | Built-in streaming apps reduce the need for external devices | Roku, Fire TV, Google TV |
| Over-the-Air Tuner | Allows free local broadcasts | Tuner-friendly models |
| Remote Simplicity | Fewer buttons reduce clutter | 5-7 button remote |
Calibration
While most TVs perform well out of the box, selecting the “Movie” or “Cinema” preset often gives the most accurate picture. For enthusiasts, professional calibration can further enhance color accuracy.
Timing Your Purchase
Black Friday and Beyond
- Black Friday: The most significant price reductions for OLEDs.
- Early January: Many retailers offer “new year” discounts.
- Late March: New 2026 models begin to arrive, pushing 2025 inventory down.
Avoiding Common Pitfalls
- Cable clutter: High-end models often hide wiring with channels or separate input boxes.
- Remote overload: Simpler remotes reduce the need for multiple devices.
- Streaming redundancy: Built-in apps are convenient, but an external Roku or Fire TV stick can still be useful.
Conclusion
By focusing on contrast, color accuracy, and timing, you can secure a television that lets you experience Super Bowl LX in the best possible way. OLEDs provide unmatched blacks, while advanced LCDs offer comparable performance at lower prices. Take advantage of 2025 model discounts, choose a TV with sports-friendly specs, and you’ll be set for the biggest game of the year.
—
Related Reads
- How to Get Your TV Ready for the Super Bowl
- Best Gaming TVs
- Best TVs of 2026
- Why You Can (Probably) Get a Bigger TV Than You Think
- Best 75-Inch TVs
- Why All HDR on TVs Isn’t the Same Every
- How We Test TVs
- What You Need to Know About 8K TV
- Best HDMI Cables for Your New 4K and HDR TV
- Best Streaming Device
- Best TV Antenna
- Best Universal Remote
- Best Home Theater Projectors
