> At a Glance
> – Vivian Wilson leads Savage X Fenty’s Valentine’s Day 2026 campaign beside Rihanna as Aphrodite
> – Collection “Love So Savage: A Modern Ode to Aphrodite” launches Jan. 6 with new intimates, sleepwear, loungewear
> – Sizes span bras 30-46, A-H cups; loungewear XS-4XL
> – Why it matters: Campaign spotlights inclusivity and Wilson’s rising profile after family estrangement
Rihanna’s lingerie label dropped its Valentine’s Day 2026 line on Jan. 6, casting Vivian Wilson-21-year-old model and estranged daughter of Elon Musk-as the face of the Greek-goddess-inspired campaign.
The Campaign
The “Love So Savage” ads show Rihanna as a modern Aphrodite among marble columns, wearing the Sinful Rose Printed Lace Balconette Bra and matching Nite Shade Lace Robe glittering at the shoulder.
Wilson appears in the same Sinful Rose set, pairing the bra with a lace skirt and crimson tights. Actress Lovie Simone, actor Michael Cooper Jr. and model Emma Arletta round out the cast.
Collection Details
- Sinful Rose print in black-red and pink
- Lace-up bodysuits, boxers, unlined balconette bras
- Roselace Unlined Balconette Bra in bright red with ruffled cups
Sizes run bras 30-46 bands, A-H cups; loungewear, sleepwear and underwear XS-4XL.
Key Takeaways
- Wilson’s campaign role marks her highest-profile booking since family estrangement
- Rihanna returns as star and creative director one year after playing Cupid for the 2025 Valentine drop
- Savage X Fenty continues size-inclusive messaging across intimates and lounge categories
The drop lands online and in stores ahead of Valentine’s Day 2026.
